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We gave every person at Wynter 1 week to build their own AI agent. Budget of about 4 hours each. Today was demo day. Everyone presented what they built. Most had never built anything like this before. Some had zero technical background. Didn't matter. The combo of Claude for teaching and n8n for agent building mad…

A marketing category that didn't exist last year is now the #2 investment priority. We asked 101 B2B SaaS CMOs what they're investing in for 2026. AI/Automation: 62% GEO/AEO: 34% Intent data: 28% Events/Webinars: 22% Sales enablement: 18% ABM: 16% Content tools: 14% Analytics: 12% Stack consolidation: 8% In our…

B2B SaaS companies tend to care about one thing above all: pipeline. However, pipeline struggles are often a result of bad messaging and poor positioning. Most companies think it’s a lead gen problem, but it’s not. It’s your inability to clearly articulate why you matter. When companies are shopping for a new v…

A marketing category that didn't exist last year is now the #2 investment priority. We asked 101 B2B SaaS CMOs what they're investing in for 2026. AI/Automation: 62% GEO/AEO: 34% Intent data: 28% Events/Webinars: 22% Sales enablement: 18% ABM: 16% Content tools: 14% Analytics: 12% Stack consolidation: 8% In our…

B2B SaaS companies tend to care about one thing above all: pipeline. However, pipeline struggles are often a result of bad messaging and poor positioning. Most companies think it’s a lead gen problem, but it’s not. It’s your inability to clearly articulate why you matter. When companies are shopping for a new v…

We gave every person at Wynter 1 week to build their own AI agent. Budget of about 4 hours each. Today was demo day. Everyone presented what they built. Most had never built anything like this before. Some had zero technical background. Didn't matter. The combo of Claude for teaching and n8n for agent building mad…