Christopher Penn's Recent LinkedIn Posts

Yesterday, LinkedIn FINALLY confirmed what we all knew: there's a new algorithmic sheriff in town. Well, it's not so much a sheriff as it is an entire department. At Trust Insights, we've been covering the LinkedIn algorithm for the past two years based on academic papers, engineering content, conference presentati…

Everyone in AEO/GEO/AIO/GAIO/LLMO/EIEIO is losing their mind about Reddit AI citations dropping like a rock. There's a super simple explanation, folks. Look at Reddit's robots.txt: User-agent: * Disallow: / If you're unfamiliar, robots.txt tells search engines and AI robots how to crawl a site and what to do…

As spotted by John Sukowaty, Seems Like AI Slop has FINALLY made it to the comments section where it's really needed. I can hide or unfollow authors, but the comments is where the hot mess really is. LET'S GO. Folks running comment bots, you are officially on notice.

Yesterday, LinkedIn FINALLY confirmed what we all knew: there's a new algorithmic sheriff in town. Well, it's not so much a sheriff as it is an entire department. At Trust Insights, we've been covering the LinkedIn algorithm for the past two years based on academic papers, engineering content, conference presentati…

Everyone in AEO/GEO/AIO/GAIO/LLMO/EIEIO is losing their mind about Reddit AI citations dropping like a rock. There's a super simple explanation, folks. Look at Reddit's robots.txt: User-agent: * Disallow: / If you're unfamiliar, robots.txt tells search engines and AI robots how to crawl a site and what to do…

Will AI kill us all? That's apparently the hot topic of the day. The answer is probably yes, but not the way you think. It'll be far more WALL-E than Skynet. Here's how it could play out. First, commercial AI providers have contracts with defense/war agencies in governments around the world. We know that com…