Cyrus Shepard's Recent LinkedIn Posts

Absolutely Incredible — Not only is Google working to block AI crawlers, but the folks at Nozzle uncovered evidence that Google is deliberately serving FAKE search results to scrapers The "poisoned" search results look real, but contain garbage data. "The page looks normal. The results don’t. No error, no captc…

Haters will say it's fake, but here's how we started reporting rising Google traffic with this one simple trick 📈

New: These SEO Strategies Drive 90% of Your AI Visibility https://lnkd.in/g4GRuHNk If you know me, this isn't another debate about whether GEO and SEO are different practices or 100% the same thing. The vast majority of CEOs (another acronym) don't care about this at all. Marketers hate nuance, but the truth is,…

Absolutely Incredible — Not only is Google working to block AI crawlers, but the folks at Nozzle uncovered evidence that Google is deliberately serving FAKE search results to scrapers The "poisoned" search results look real, but contain garbage data. "The page looks normal. The results don’t. No error, no captc…

Case study: What happens when you opt your site out of Google's AI features? That's what we did, and here's what we found: 1) AI impressions go immediately to 0 2) AI impressions had an estimated ~0.9% CTR based on analyzing overall before/after click data (not too shabby) 3) Most surprisingly, regular organic cl…

New: These SEO Strategies Drive 90% of Your AI Visibility https://lnkd.in/g4GRuHNk If you know me, this isn't another debate about whether GEO and SEO are different practices or 100% the same thing. The vast majority of CEOs (another acronym) don't care about this at all. Marketers hate nuance, but the truth is,…