Fatima's Recent LinkedIn Posts

Final — and biggest — project I led during my time at @libertyfabrics. Pitched the idea, built the bridge, and nearly two years later… here we are. @beyondthevines brought fresh vision and clarity to Liberty’s archive. Their first time working with prints. Liberty’s first time partnering with a truly international Singaporean brand. So proud of this one. #beyondthevines #libertyfabrics #designcollaboration #textiles #printdesign

When I first joined @libertyfabrics , I had a shortlist of brands I believed could do something fresh with Liberty’s print archive. @beyondthevines was one of them — their clarity of vision, strong brand identity, and regional resonance made them a natural fit. It took time, persistence, and lots of back-and-forth, but I’m proud to have led the effort that brought Liberty Fabrics and Beyond the Vines together. This is Liberty Fabrics’ biggest project with a Singaporean brand, and Beyond the Vines' first foray into prints. The result? A bold, clean, very BTV take on Liberty’s heritage — and one of the largest single orders I handled during my time with the company. Not a formal collaboration, but a commercial breakthrough that I’m proud to have seeded and stewarded whilst I was there.

Most definitely, a museum-worthy collection! If you are in Milano, you can visit the exhibition at Museo del Novecento until 3rd September.

Hope you can join The Bright Young Things Film Club at The May Fair Hotel as it proudly hosts the UK Premiere of GUIDANCE on Tuesday 9th June 2015 from 6:30PM onwards. Tickets, £17.50 + SC, are available online at https://lnkd.in/eGGm867 They include: CIROC Vodka cocktail reception, Metcalfe's Food Company Ltd snacks including popcorn, Green & Black's ice cream and chocolates and UNOCO coconut water as well as access to a live SKYPE Q&A with Director Pat Mills following the screening.

This was the final and most significant project I spearheaded during my time at Liberty Fabrics — and one I’m incredibly proud of. What began nearly two years ago as a cold approach became a standout collaboration. The team at Beyond The Vines brought Liberty’s prints to life with exceptional creativity and vision. Wishing them huge success with the launch — they’re a force to be reckoned with. [https://lnkd.in/gKG9S3ws]