William Arruda's Recent LinkedIn Posts

Tonight, for one hour starting at 9:25 PM (a nod to the movie 9 to 5) The Empire State Building was pink in honor of the amazing Dolly Parton. I love Dolly Parton, and I've never met her. That's the power of authentic personal branding. Despite Dolly's artificial appearance, she's one of the most real celebrities…

I'm delighted and honored to have been named a top global brand guru again. Thanks, GlobalGurus! I'm also thrilled to be listed among so many people I respect and appreciate. #personalbrand #personalbranding #globalgurus #globalbrandgurus

Everyone thought AI would make it easier to win on LinkedIn. And for a while, it did. AI helped people write faster. Posts multiplied. Content exploded. And then something happened. LinkedIn became noisier, content became boring and undifferentiated, and your posts received less engagement. Now, LinkedIn is chan…

I'm delighted and honored to have been named a top global brand guru again. Thanks, GlobalGurus! I'm also thrilled to be listed among so many people I respect and appreciate. #personalbrand #personalbranding #globalgurus #globalbrandgurus

Everyone thought AI would make it easier to win on LinkedIn. And for a while, it did. AI helped people write faster. Posts multiplied. Content exploded. And then something happened. LinkedIn became noisier, content became boring and undifferentiated, and your posts received less engagement. Now, LinkedIn is chan…

For years, LinkedIn has been the center of your professional identity. But AI is quietly changing that. Your first impression may now come from an AI-generated summary before anyone clicks a single link. And if that summary satisfies the searcher, they may never visit your LinkedIn profile at all. That’s why LinkedI…