Brendan Hufford's Recent LinkedIn Posts

Marketing in 2026 Marketer: pulls data into Claude and has Claude write up a 17 page report (bc of course its that long) to send to the CMO. Barely reads the report but sends it. CEO: Sees 17 pages, ain’t nobody gonna read all that. Puts it in Claude to give “feedback.” Barely reads feedback but sends it. Markete…

Just saw a brilliant marketer friend automate the part of marketing that I hate the most (steal it): She's a one-person marketing team at a growing company. Total context-switching chaos, the kind this job attracts and then punishes. So she forces herself to send the CEO a short daily note: here's what happened…

The AI bro math in this is so embarrassing: 1. You hired THREE people at 180k? You paid them 60k each? So the problem is you hired 3 junior people with little oversight. 2. You are now paying the new person 40k and that includes tooling? Who are you hiring? 3. We’re measuring success by output? OH LORD. Checkbo…

Dharmesh is one of my favorite people in tech BUT I think this AI project might be one of the most dangerous things you can do in marketing. 3 reasons why: 1. It fundamentally disrespects your audience. In marketing and content, the message AI avatar videos send is: "I am entitled to your time. You are not entit…

BREAKING: A week ago, Claude started watermarking all of their text. How much of your website was touched by Claude? Are all those pages carrying a signal we can't remove? If you're working with Claude, we gotta talk about this: What happens when Google can read these watermarks? What happens when AI search engin…

Marketing in 2026 Marketer: pulls data into Claude and has Claude write up a 17 page report (bc of course its that long) to send to the CMO. Barely reads the report but sends it. CEO: Sees 17 pages, ain’t nobody gonna read all that. Puts it in Claude to give “feedback.” Barely reads feedback but sends it. Markete…