Luca Collacciani's Recent LinkedIn Posts

On a random Tuesday, a CEO watched an LLM generate a vendor contract in 4.2 seconds ...then he decided to fire his legal department while mentally abolishing the rule of law.... This is where the delusion begins. The contract was an absolute masterpiece. It was crisp, authoritative, and cited three foundational sta…

In sales we often confuse brand strength with sales talent. A quota-carrying rep from Microsoft, AWS or Google may be brilliant ... or they may have spent five years 'closing' accounts that were already signed, paying, and renewing before their laptop arrived. The real test isn't whether someone hit quota at a mar…

Last month in San Francisco, I waited 24 minutes for a coffee. Yesterday, in Milan, 32 seconds. Same product...different philosophy. San Francisco: - Find the right line to join. - Wait 15 minutes. - Order and answer 17 questions. Undecipherable names for size to start...then questions: milk from a camel or a goat…

On a random Tuesday, a CEO watched an LLM generate a vendor contract in 4.2 seconds ...then he decided to fire his legal department while mentally abolishing the rule of law.... This is where the delusion begins. The contract was an absolute masterpiece. It was crisp, authoritative, and cited three foundational sta…

Last month in San Francisco, I waited 24 minutes for a coffee. Yesterday, in Milan, 32 seconds. Same product...different philosophy. San Francisco: - Find the right line to join. - Wait 15 minutes. - Order and answer 17 questions. Undecipherable names for size to start...then questions: milk from a camel or a goat…

I once watched a manager spend the better part of a decade trying to fix a sales rep who wasn't hitting quota. He tried everything available to a person with a calendar and a CRM license: coaching frameworks, PIPs, named accounts, books with titles like "Crushing the Quarter, One Excuse at a Time", "Atomic Habits of…