Lee Odden's Recent LinkedIn Posts

When a break from remote work is needed, there’s nothing better than some Friday IRL "Admin" time with some of my team at TopRank Marketing!  BIG thanks to the brain trust of B2B marketing pros joining Amie Krone and I today: Alexis Hall, Nick Nelson, Debbie Friez (joined later) and Theresa Dorsey Meis!

Stop scrolling and check out this good news! As we monitor research on B2B marketing hiring and talent trends each quarter, we also track role changes amongst B2B marketing executives. This data provides insight into what roles B2B companies are investing in and over time, how leaders are progressing or "making…

"Contrarian for the sake of being contrarian does not make you a thought leader." In this clip from the latest episode of the #BeyondB2BMarketing podcast, Ashley Faus breaks down one of the most misunderstood ideas in B2B marketing: what thought leadership is, and what it isn't. Hot takes, executive titles, and sa…

"Contrarian for the sake of being contrarian does not make you a thought leader." In this clip from the latest episode of the #BeyondB2BMarketing podcast, Ashley Faus breaks down one of the most misunderstood ideas in B2B marketing: what thought leadership is, and what it isn't. Hot takes, executive titles, and sa…

Is it just me or are thick framed glasses a thing these days? They look silly on me, but sure seem to work well for others. 😆 (Testing not being so serious on LinkedIn. Let's see what happens.)

80% of B2B marketing leaders say AI will automate work currently done by people. (Forrester) The transformation of marketing work has been disruptive in some ways and evolutionary in others. What these changes mean for B2B marketers and the new skills they need to succeed has created both uncertainty and opportunit…