Most people use LinkedIn just to look for jobs. If that’s you, you’re underestimating it.
After being laid off in 2024, Mischa Collins didn’t start applying to roles. She started building something of her own.
Within 12 months:
• Grew to 50,000+ followers
• Started getting clients through inbound DMs
• Turned LinkedIn into a real business driver
In this episode, we talk through how she made that shift and what most people are missing when they show up on LinkedIn.
We get into:
• Why posting without a clear direction just blends in
• How to build authority without feeling like you’re forcing it
• Why the content you’re tired of is usually what people remember
• How to make the most of the network you already have
• Why commenting can matter just as much as posting
• How to use AI in a way that still sounds like you
If you’ve been thinking about taking LinkedIn more seriously, this will likely change how you approach it!!
You can also listen to the full episode on your preferred podcast platform ⬇️
🌟 YouTube: youtu.be/iLYCtz9UfPU
🌟 Spotify: https://lnkd.in/gNMaRYkM