*This post may or may not be notable.*
Cheat Code: Understanding art and culture is one of the biggest short cuts you can take to create network effect.
Jack Butcher's "Checks" is a great example of taking cultural understanding and a commentary on the meaning of "verification" in a world in which notability can effectively be purchased for $8/mo on Twitter.
Jack's collection minted at $8 per NFT and has a floor price of approximately $950 - around a 11,775% increase in less than a month. 😯
But this isn't meant to be a post about one unique project that has exploded in popularity - it's a reminder:
Find a narrative that’s resonating with the public and then build on top of that narrative.
What do you think?
Does this move the NFT branding conversation forward, or is Jack riding another hype train by mashing together Elon / Twitter drama with hints of Damien Hirst's 'The Currency'?
#web3 #marketing #nft