25 LinkedIn Post Templates You Can Copy (With Examples)
25 fill-in-the-blank LinkedIn post templates for stories, how-tos, opinions, case studies, announcements, hiring, job search, carousels and polls, each with when to use it and a filled example.
LinkedIn post templates are fill-in-the-blank structures for the posts that work best on LinkedIn: stories, lessons, how-tos, lists, opinions, case studies, announcements, hiring posts, job search updates, event recaps, carousels and polls. Below are 25 templates, each with when to use it and a filled example you can adapt in minutes.
Each template has a hook that earns the "see more" click, a body that delivers on it, and an ending that invites a specific reply. We wrote every example for this guide and checked LinkedIn's Help Center for the current poll and scheduling rules in October 2026.
How to use these LinkedIn post templates
- Fill the brackets with real specifics. Real tools, numbers, client types and weeks make a template stop sounding like one.
- Keep your own voice. Read the draft out loud. If you would never say a sentence to a colleague, rewrite it.
- Rotate formats. Three story posts in a row tire your audience. Mix a story, a how-to and an opinion across a week.
- Write the hook last. Draft the body, then write three hooks and keep the strongest. Our hook formulas guide has patterns to try, and the free hook generator gives you 10 opening lines for any topic.
- Short lines, white space. Two-sentence paragraphs read far better on a phone than a block of text.
Story templates
1. The story-with-a-lesson template
When to use it: you have a real moment from work that taught you something others can apply.
[Time and place]. [What happened in one sentence].
[The tension: what was at stake or what went wrong].
[What you did next].
[What happened as a result].
The lesson: [one sentence anyone can apply].
[Question to the reader about their version of this].
Example: "Tuesday, 4:50 PM. Our biggest client emailed: 'We need to talk.' I assumed we were being fired. They wanted us to take on two more teams. The lesson: bad news and big news often share a subject line, so answer scary emails fast. What is the most misleading email you have received?"
2. The behind-the-scenes template
When to use it: people misunderstand what your job involves, or you want to show how your company actually works.
People think [role] is about [common assumption].
Here is what my last week actually looked like:
[Activity 1]
[Activity 2]
[Activity 3]
[Activity 4]
The part nobody sees: [surprising insight].
[Question].
Example: "People think procurement is about squeezing suppliers on price. My last week: mapping a supplier's own supply chain, rescuing a shipment stuck in customs, a forecasting workshop, and one actual negotiation. The part nobody sees: most savings come from fixing our own planning. Procurement friends, what fills your week?"
3. The honest mistake template
When to use it: you made a mistake others in your field are likely to make, and you fixed it.
I made a [type of] mistake that cost [time, money or a relationship].
What I did: [the mistake, plainly].
Why it seemed right at the time: [reasoning].
What it cost: [consequence].
What I do now: [the fix, 2 or 3 bullets].
[Invite others to share theirs].
Example: "I hired our first salesperson before we had a repeatable pitch. Six months later he left, and we had no playbook to show for it. What I do now: close the first 20 deals myself, write down every objection, then hire. Founders, what hire did you make too early?"
4. The milestone reflection template
When to use it: a work anniversary, a company birthday, a round number of clients or a personal milestone.
[Milestone] today.
[One line on where you started].
3 things that mattered more than I expected:
1. [Thing]
2. [Thing]
3. [Thing]
Thank you to [people, tagged].
[What comes next].
Example: "Five years at Nadeem Logistics today. I joined as the only analyst with a messy spreadsheet. What mattered more than I expected: asking dumb questions early, riding with drivers once a month, and writing everything down. Thank you to Rana and Omar for betting on a junior hire. Next: our first data team."
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Teaching templates
5. The step-by-step how-to template
When to use it: you know a process your audience struggles with.
How to [result] in [timeframe], step by step:
1. [Step] so that [reason]
2. [Step] so that [reason]
3. [Step] so that [reason]
4. [Step] so that [reason]
5. [Step] so that [reason]
The step most people skip: [number and why].
Save this for your next [situation].
Example: "How to prepare for a salary negotiation in one evening: 1. Find three salary data points for your role and city. 2. Write your target and walk-away numbers. 3. List three results with numbers. 4. Practice your first sentence out loud. 5. Decide what you will ask for if salary is a no. Most people skip step 5. Save this for your next review."
6. The listicle template
When to use it: you have several quick, useful points on one topic.
[Number] [things] every [audience] should know about [topic]:
1. [Point]: [one-line explanation]
2. [Point]: [one-line explanation]
(continue to 5 to 7)
Which one would you add?
Example: "6 Excel shortcuts every finance analyst should know: 1. Ctrl + Shift + L toggles filters. 2. Alt + = inserts a SUM. 3. Ctrl + ; enters today's date. 4. F4 repeats your last action. 5. Ctrl + Page Down jumps to the next sheet. 6. Alt + E + S + V pastes values only. Which one would you add?"
7. The framework template
When to use it: you have a repeatable method you use with clients or your team.
The [name] framework I use for [problem]:
[Letter or step 1]: [what it means]
[Letter or step 2]: [what it means]
[Letter or step 3]: [what it means]
Where it helped: [one short example].
Try it on [situation] this week.
Example: "The 3C check I use before sending any proposal: Clear (could the client explain it to their boss in one sentence?), Costed (is every assumption written down?), Close-ready (does it end with one next step and a date?). Try it on your next proposal."
8. The tool or resource recommendation template
When to use it: you use a tool, book or resource that saved you real time.
The [type of resource] that changed how I [task]: [name].
What I used to struggle with: [problem].
How I use it: [2 or 3 specifics].
What it is not good at: [honest limit].
Who should try it: [audience].
Example: "The template that changed how I run meetings: a one-page decision log. Every meeting now starts with the decision we need, ends with an owner and a date, and gets cancelled if there is nothing to decide. Its limit: someone has to own the log. Worth trying for any first-time manager."
9. The myth-buster template
When to use it: a popular belief in your field is wrong or outdated, and you can show why.
Myth: [common belief].
Reality: [what is true, in one sentence].
Why the myth sticks: [reason].
What I have seen instead: [evidence or experience].
What to do: [practical advice].
Example: "Myth: you need a perfect CV before you apply. Reality: hiring managers skim for title, results and fit. What I see as a hiring manager: average CVs with clear results win interviews every week. What to do: fix the top third of your CV tonight and apply tomorrow."
Opinion templates
10. The contrarian take template
When to use it: you genuinely disagree with common advice and can explain why with experience.
Unpopular opinion: [your claim, stated plainly].
Three reasons I believe this:
1. [Reason with a specific]
2. [Reason with a specific]
3. [Reason with a specific]
Where I could be wrong: [honest caveat].
Agree or disagree? I read every comment.
Example: "Unpopular opinion: most startups should wait until they have 20 customers to hire a marketing lead. Early customers come from the founder's network, the message changes monthly, and a senior marketer with nothing to scale gets bored. Where I could be wrong: consumer apps with paid acquisition from day one. Agree or disagree?"
11. The industry prediction template
When to use it: you see a trend early and want to show strategic thinking.
[Trend] is changing [industry] faster than most people expect.
What I am seeing: [2 or 3 signals].
Who benefits: [group].
Who struggles: [group].
What I am doing about it: [action].
What are you seeing in your corner of [industry]?
Example: "E-invoicing is changing how small suppliers in Saudi Arabia get paid. Buyers are rejecting PDFs and asking for integration before signing. Suppliers who set it up early get paid faster; those invoicing by email struggle. This quarter I am helping our three smallest suppliers set it up."
Proof templates
12. The case study template
When to use it: you helped a client or your team get a result, and you have permission to share it.
[Client type] came to us with [problem].
Where they started: [baseline].
What we did: [3 steps].
The result after [timeframe]: [outcome with a number].
What made the difference: [key insight].
[Soft invitation: "Happy to share the checklist if useful."]
Example: "A 40-room boutique hotel came to us with empty weekday rooms, mostly booked through two travel agents. We built a corporate rate, emailed 30 nearby office managers personally, and added a direct booking discount. Four months later, weekday occupancy was up and commissions were down. The personal emails made the difference. Happy to share the template."
13. The before and after template
When to use it: a visible transformation in a process, product, profile or design.
Before: [old state, specific].
After: [new state, specific].
What changed: [the 2 or 3 moves].
What surprised me: [insight].
[Question].
Example: "Before: a 40-slide onboarding deck and a two-hour call. After: a five-minute video, a one-page checklist and a 20-minute call. We cut every slide no customer had asked about, and customers started asking better questions. How long is your onboarding?"
14. The client win announcement template
When to use it: you signed a client or partner and both sides are happy to announce it.
Excited to welcome [client] to [company].
Why they chose us: [reason in their words if possible].
What we will build together: [project].
Thank you to [team members, tagged].
Example: "We are welcoming Al Noor Clinics to our scheduling platform this month. Why they chose us: they wanted reminders in Arabic and English, and a team in their time zone. Together we will roll out online booking across their four branches by spring. Thank you to Dana and Yusuf for a smooth pilot."
Career templates
15. The new job announcement template
When to use it: you started a new role. Make it about more than the title.
I am starting a new role as [title] at [company].
Why this role: [reason].
What I am taking with me from [previous company]: [lesson or thanks].
What I will be working on: [focus].
If you work on [topic], I would love to connect.
Example: "I am starting as Head of Customer Success at Tamkeen Software. Why: they sell to schools, and I taught for six years before moving into tech. One habit I am bringing: call customers before they call you. If you work in edtech in the GCC, let's connect."
16. The open to work template
When to use it: you are job searching and want your network's help.
I am looking for my next role as [target title] in [location or remote].
What I bring: [3 results or skills].
What I am looking for: [team, industry, stage].
How you can help: [specific ask: intros, referrals, roles you have seen].
Thank you for reading and sharing.
Example: "I am looking for my next role as a Product Designer in Dubai or remote. What I bring: seven years in fintech, a bank onboarding redesign, and research in Arabic and English. How you can help: an intro to a design lead at a fintech, or a role you have seen. Thank you for sharing."
17. The career change template
When to use it: you are moving into a new field and want to explain the bridge.
After [years] in [old field], I am moving into [new field].
Why: [honest reason].
What transfers: [2 or 3 skills].
What I am learning: [courses, projects].
I would love advice from anyone who made a similar move.
Example: "After eight years as a pharmacist, I am moving into health tech product management. I kept seeing patients struggle with apps not built for them. What transfers: explaining complex things simply and knowing how clinics really run. I am taking a product course and building two side projects. Advice from anyone who made this move is welcome."
Company and hiring templates
18. The hiring post template
When to use it: you have an open role and want referrals and good applicants.
We are hiring a [role] at [company].
What you will do: [2 or 3 real responsibilities].
You will enjoy this if: [traits or experience].
Details: [location, remote, type].
How to apply: [link or "DM me"].
Know someone? A share helps a lot.
Example: "We are hiring a Customer Support Lead at Rawaj. You will run a team of four, build our help center in Arabic and English, and turn tickets into product feedback. Riyadh, hybrid. Apply through the link in comments, or DM me. A share helps."
19. The product or feature launch template
When to use it: you shipped something customers asked for.
New at [company]: [feature] is live.
The problem: [what customers told you].
What it does: [2 or 3 bullets].
Who it is for: [audience].
Try it: [where to find it].
Example: "New at Fawtara: recurring invoices are live. The problem: freelancers told us they were copying the same invoice every month. What it does: set it once, choose the date, and we send it automatically with a reminder if unpaid. Who it is for: anyone billing retainers. Find it under Invoices, then Recurring."
20. The team spotlight template
When to use it: you want to recognize a colleague and show your culture at the same time.
Meet [name], our [role].
What [he or she] did this month: [specific contribution].
Why it mattered: [impact].
Something you would not guess: [human detail].
Thank you, [name].
Example: "Meet Layla, our QA engineer. This month she found a bug in our payment flow two days before a major client launch. Why it mattered: it would have charged some customers twice. Something you would not guess: she started in tech by fixing her family's shop website. Thank you, Layla."
Event and format templates
21. The event recap template
When to use it: you attended or spoke at a conference, workshop or meetup.
[Number] takeaways from [event]:
1. [Takeaway, credit the speaker]
2. [Takeaway]
3. [Takeaway]
The conversation I keep thinking about: [moment].
Were you there? What stood out?
Example: "3 takeaways from the Riyadh fintech meetup: 1. One payments founder argued onboarding is the new fraud check. 2. Most founders are hiring compliance before marketing. 3. Arabic-first products are earning trust faster. Were you there? What stood out?"
22. The carousel outline template
When to use it: a step-by-step or list topic that benefits from one idea per slide. On LinkedIn, carousels are posted as PDF documents; see how to post a PDF on LinkedIn.
Slide 1 (cover): [Promise, for example "7 mistakes that kill your sales calls"]
Slide 2: [Why this matters, one line]
Slides 3 to 8: [One point per slide, a headline plus one sentence]
Slide 9: [Summary or checklist]
Slide 10: [Who you are and what to do next]
Caption: [2 or 3 lines that tease the best slide, plus a question]
Example: "Cover: 6 signs your pricing page is losing customers. Slides 3 to 8: no prices shown, too many plans, jargon plan names, no annual option, hidden fees, no FAQ. Slide 9: a checklist. Slide 10: name and 'follow for more SaaS teardowns'. Caption: 'Sign 4 is the one we fixed first. Which one is on your page?'" Our guide to AI LinkedIn carousel makers covers tools to design the slides.
23. The poll template
When to use it: you want quick input from your audience or a conversation starter. LinkedIn polls need two to four options and can run for one day, three days, one week or two weeks, according to LinkedIn's polls FAQ. Desktop: Start a post, then More, then the poll option; mobile: tap Post, then More, then Poll, per the create a poll help page.
Post text: [Context in 1 or 2 lines]. [Why you are asking]. I will share the results and my take on [date].
Question: [Clear question]
Options: [A] / [B] / [C] / [Other, tell me in comments]
Example: "Text: Our team is split on next year's offsite, so I am asking you. Results and our choice next Friday. Question: What makes an offsite worth it? Options: Strategy sessions / Team activities / Customer visits / Other (comment)." Remember that the poll author sees who voted and what they chose. Step-by-step help is in our guide on how to create a poll on LinkedIn.
24. The question post template
When to use it: you want comments and real answers, beyond a quick poll vote.
[Specific question]?
My answer: [your honest answer in 2 or 3 lines].
[Why you are asking].
Drop yours below.
Example: "What is one thing you stopped doing this year that made you better at your job? My answer: I stopped checking email before 10 AM. My best work now happens before the inbox gets a vote. Asking because I am planning next year's habits. Drop yours below."
25. The repurposed content template
When to use it: you published a video, podcast, article or talk and want to bring the best idea to LinkedIn.
[The single best idea from the piece, as a hook].
[2 or 3 supporting points].
[One example or quote from the original].
The full [video, article or episode] goes deeper on [topic]: link in the comments.
Example: "New hires decide a lot about a job in their first 48 hours. In this week's podcast, our guest's fix was simple: give every new hire one finished task by day two. The full episode covers remote onboarding in depth: link in the comments."
Which template should you use?
| Your goal | Best templates |
|---|---|
| Build authority | How-to, framework, myth-buster, industry prediction |
| Build trust | Story with a lesson, honest mistake, behind the scenes |
| Win clients | Case study, before and after, client win |
| Hire | Hiring post, team spotlight, product launch |
| Find a job | Open to work, career change, new job announcement |
| Start conversations | Poll, question post, contrarian take |
A simple weekly mix: one teaching post, one story or proof post, and one conversation post. If you need topics to fill them, our list of 100 LinkedIn post ideas pairs well with these templates. You can schedule finished posts natively on desktop and mobile between 10 minutes and three months ahead, according to LinkedIn's scheduling help page. Note that LinkedIn Pages cannot schedule polls, per the Page scheduling article.
Mistakes that make templates obvious
- Leaving the generic parts in. Replace "in my years of experience" with the actual years and where.
- Copying someone's exact wording. Templates are structures. If your post reads like a famous creator's, your audience will notice.
- Ending with a lazy question. "Thoughts?" gets few replies. Ask something people can answer from experience.
For more on structure and pacing, read our guide on storytelling on LinkedIn.
Frequently Asked Questions
What is the best LinkedIn post template?
The story-with-a-lesson template is the most reliable for most professionals, because it combines a real moment with advice readers can use, and it works in every industry. For teaching expertise, the step-by-step how-to is a close second. The best template is the one that matches your goal for that post: authority, trust, clients, hiring or a job search.
How do I make a LinkedIn post template sound like me?
Fill every bracket with specifics only you know: real names (with permission), real numbers, real places and real tools. Then read the draft out loud and rewrite any sentence you would never say to a colleague. Cut stock phrases such as "in today's world". Finally, change the structure slightly, for example by moving the lesson to the start.
Can I use these templates for a LinkedIn company page?
Yes. The hiring, product launch, team spotlight, case study and event recap templates work well on Pages. Page posts read better when they sound like people rather than press releases, so name the people involved and write in plain language. Note that LinkedIn does not let Pages schedule polls, events, reshares or multiple-photo posts.
How long should a LinkedIn post be?
Long enough to deliver on the hook, and no longer. Most of the filled examples in this guide run 60 to 120 words, which suits quick stories, tips and announcements. How-tos, case studies and frameworks can run longer when every line adds something. Use short paragraphs so the post stays easy to read on a phone.
